Suresh K Sethi is Chief Executive Officer of RIA Insurance Brokers Pvt. Ltd.; an IRDA approved insurance brokerage firm, headquartered in New Delhi with branches at various locations in India. Suresh is also Vice President & Director of Insurance Brokers Association of India, the only association of all IRDA licensed insurance brokerage firms operating in India. As a member of Insurance Committee of FICCI as well as PHD Chamber of Commerce & Industry he has made value addition towards use of technology in Insurance. He is author of “Best Guide to Buy Health Insurance”. This e-book with full fledged web-site is a step in the direction of on-line marketing of Health Insurance.